The tech-driven insurer brings $0 virtual care, personalized AI tools, and the first menopause health plan to North Texas residents.
DALLAS — November 3, 2025. Oscar Health, Inc. (NYSE: OSCR), a leader in healthcare technology and insurance innovation, has announced its new affordable health plans for individuals, families, and businesses across the Dallas-Fort Worth region for the 2026 Open Enrollment period. With a focus on making healthcare simple, personal, and accessible, Oscar continues to be the health plan of choice in Texas, serving members for more than a decade with trusted technology, strong community support, and wellness-focused benefits.
More than three in five Oscar members say they would recommend the company to friends and family, highlighting its growing reputation for tech-powered, member-first healthcare. Beginning January 1, 2026, residents in Collin, Cooke, Dallas, Denton, Ellis, Parker, Rockwall, Tarrant, and Wise counties will have access to Oscar Bronze, Silver, and redesigned Gold Plans, designed to meet diverse budgets and health needs. These plans include $0 virtual urgent and primary care available 24/7, low-cost prescriptions with home delivery, personalized support from Oscar Care Guides, and integrated smart tools to help members make confident health decisions.
Oscar is also expanding its Guided Care HMO plan into Denton, Ellis, and Tarrant counties. This plan delivers lower premiums and connects members to primary care providers and specialists through Oscar’s technology platform, offering real-time referrals and integrated, virtual-first specialty care. Members also benefit from $0 virtual urgent care, $0 medications, and low-cost labs, ensuring affordable, connected healthcare experiences across the region.
One of Oscar’s most exciting innovations is Oswell, an AI-powered personal health assistant that gives members instant access to information about medications, test results, symptoms, and more. Oswell uses data from medical records, plan benefits, and previous interactions to offer tailored guidance, while making it easy to connect with $0 virtual care, live chats with clinicians, and in-network doctors. This feature represents Oscar’s next step in digital healthcare innovation, putting personalized medical support directly in members’ hands.
Oscar is also leading the way in women’s health with HelloMeno, the first menopause-focused plan available in the individual market. The program offers $0 primary care, gynecology, and behavioral health visits, along with no-cost hormone therapy, bone density scans, and labs. Members have 24/7 access to women’s health experts from Elektra Health, exclusive wellness rewards, and can save around $900 per year. HelloMeno aims to empower women to navigate midlife health confidently and comfortably—an innovation rarely seen in traditional health insurance.
For members managing chronic conditions such as diabetes, COPD, asthma, or cardiovascular-kidney-metabolic syndrome, Oscar is introducing condition-focused plans that provide essential care at little to no cost. Members can receive $0 primary, pulmonology, endocrinology, cardiology, and behavioral visits, as well as free labs, inhalers, insulin, and health coaching. With an emphasis on prevention and personalized support, these plans are designed to save members up to $800 a year while improving long-term health outcomes.
Enrollment for Oscar’s new plans begins November 1, 2025, through Healthcare.gov, by phone at 1-855-672-2788, or via licensed insurance agents.
Founded in 2012, Oscar Health has redefined the way people experience healthcare through technology, innovation, and empathy. Today, the company serves about 2 million members nationwide and provides Individual & Family plans as well as digital health solutions through its Oscar platform. Its mission remains clear—to make healthcare accessible, affordable, and human-centered for all.